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2011
ASSAY RESEARCH GROUP
Visual Identity
CREATIVE DIRECTION, ART DIRECTION
Assay PTDC/AAC — AMB/113649/2009, a research group composed by one Portuguese and two US universities, studies the fate and effects of silver nanoparticles in aquatic systems. The challenge was to create a visual identity that speaks for the specificity of the subject while conveying information on a objective and effective manner. The approach developed is a graphic system that allows to a fluid and mutable visual communication similar to that of a nanoparticle.
2011
ASSAY RESEARCH GROUP
Visual Identity
CREATIVE DIRECTION, ART DIRECTION
Assay PTDC/AAC — AMB/113649/2009, a research group composed by one Portuguese and two US universities, studies the fate and effects of silver nanoparticles in aquatic systems. The challenge was to create a visual identity that speaks for the specificity of the subject while conveying information on a objective and effective manner. The approach developed is a graphic system that allows to a fluid and mutable visual communication similar to that of a nanoparticle.