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Keos
Visual Identity
Rice Studios
2021
Visual identity and packaging system for a new player in the pet food industry. Keos is a French-Vietnamese pet food brand established in 2021. Drawing inspiration from the straightforward & raw aesthetics of popular DIY movements, such as punk rock, the visual direction achieves a bold sense of passion and uniqueness while remaining functional & approachable.
Creative Director: Gregory Jewett
Design Director: Hélio Teles
Illustration: Duc Cao
Project Manager: Ha Anh H.
Hélio Teles (b. 1982, Lisbon), is a Montreal-based multidisciplinary designer bridging strategy and design.
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helio.teles@gmail.com, LinkedIn, Instagram2024
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