Repeet is a Vietnamese textile brand specialized in alternative material solutions for the fashion industry.
Scope: Naming, Strategy, Visual Identity
Studio: Rice
Driven by the vision of creating a future where fashion has a positive impact on the environment, Repeet transforms plastic waste into textiles, throughout a network of partnerships—from waste collection to transformation—promoting a circular economy that benefits the community. The name takes inspiration from Polyethylene terephthalate (PET) and “repeat” to create a brand that is actionable and instantly recognizable.
Creative Director: Chí-An Benjamin De Leo & Joshua Breidenbach
Design Director: Hélio Teles
Designers: Hieu Vo, Lim Nuel
Project Manager: Thao My Nguyen
www.repeet.vn