Good Intentions

Best Wishes.


Scope: Print

Good Intentions was a studio initiative of Whitman Emorson. The project consisted of a set of cards to thank clients and collaborators.

The concept is a play on words with the saying “The road to hell is paved with good intentions”, meant to break with conservative norms. 

Studio: Whitman Emorson
Creative Directors: Whitney Geller & Yasemin Emory
Design Director: Hélio Teles
Design: Hélio Teles & Jade Courroy
Illustration: Margot Fabre

2023 © Hélio Teles
All rights reserved.