Scope: Brand Strategy, Visual Identity and Packaging
Keos is a French-Vietnamese pet food brand established in 2021.
Drawing inspiration from the straightforward & raw aesthetics of popular DIY movements such as punk rock, the visual direction achieves a bold sense of passion and uniqueness while remaining functional & approachable.
Studio: Rice Studios
Creative Director: Gregory Jewett
Design Director: Hélio Teles
Illustration: Duc Cao